Motorsport, Apparel
Harley- Davidson
Harley- Davidson
Harley- Davidson
Created limited-edition merch and a promo video
Created limited-edition merch and a promo video
Created limited-edition merch and a promo video
Year
2017
Year
2017
Year
2017
Client
Harley- Davidson
Client
Harley- Davidson
Client
Harley- Davidson
Industry
Motorsport, Apparel
Industry
Motorsport, Apparel
Industry
Motorsport, Apparel
Project Duration
1 month
Project Duration
1 month
Project Duration
1 month
Country
France
Country
France
Country
France
Intro
Harley-Davidson is more than a motorcycle brand it’s a cultural icon. To support the launch of a limited-edition merchandise collection, the brand needed a bold visual campaign that would capture its rebellious spirit and turn community passion into real sales impact.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
0
0
increase in showroom visits
0
0
increase in showroom visits
0
0
increase in showroom visits
0
0
online sales
0
0
online sales
0
0
online sales
0
0
Audience growth
0
0
Audience growth
0
0
Audience growth
{
FAQ
}
{
FAQ
}
{
FAQ
}
My Own Creative Brief
Designing for Impact: From Idea to Execution
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
Designing for Impact: From Idea to Execution
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Designing for Impact: From Idea to Execution
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
Motorsport, Apparel
Harley- Davidson
Harley- Davidson
Harley- Davidson
Created limited-edition merch and a promo video
Created limited-edition merch and a promo video
Created limited-edition merch and a promo video
Year
2017
Year
2017
Year
2017
Client
Harley- Davidson
Client
Harley- Davidson
Client
Harley- Davidson
Industry
Motorsport, Apparel
Industry
Motorsport, Apparel
Industry
Motorsport, Apparel
Project Duration
1 month
Project Duration
1 month
Project Duration
1 month
Country
France
Country
France
Country
France
Intro
Harley-Davidson is more than a motorcycle brand it’s a cultural icon. To support the launch of a limited-edition merchandise collection, the brand needed a bold visual campaign that would capture its rebellious spirit and turn community passion into real sales impact.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
0
0
increase in showroom visits
0
0
increase in showroom visits
0
0
increase in showroom visits
0
0
online sales
0
0
online sales
0
0
online sales
0
0
Audience growth
0
0
Audience growth
0
0
Audience growth
{
FAQ
}
{
FAQ
}
{
FAQ
}
My Own Creative Brief
Designing for Impact: From Idea to Execution
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
Designing for Impact: From Idea to Execution
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Designing for Impact: From Idea to Execution
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
Motorsport, Apparel
Harley- Davidson
Harley- Davidson
Harley- Davidson
Created limited-edition merch and a promo video
Created limited-edition merch and a promo video
Created limited-edition merch and a promo video
Year
2017
Year
2017
Year
2017
Client
Harley- Davidson
Client
Harley- Davidson
Client
Harley- Davidson
Industry
Motorsport, Apparel
Industry
Motorsport, Apparel
Industry
Motorsport, Apparel
Project Duration
1 month
Project Duration
1 month
Project Duration
1 month
Country
France
Country
France
Country
France
Intro
Harley-Davidson is more than a motorcycle brand it’s a cultural icon. To support the launch of a limited-edition merchandise collection, the brand needed a bold visual campaign that would capture its rebellious spirit and turn community passion into real sales impact.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
Designing for Impact: From Idea to Execution
Brief Client
Produce a short-form brand film for Harley-Davidson France to energize the local riding community and promote the launch of a new dealership. The video had to reflect the iconic spirit of the brand while appealing to a younger, more urban audience.
Challenge
Maintain Harley-Davidson’s legendary identity while introducing a more contemporary, cinematic tone. Film on location during a live event with bikers, custom bikes, and client interactions — all under tight time constraints and variable lighting conditions.
Results
Delivered a high-impact video in 7 days, from concept to final cut. The film generated over 35,000 organic views across Instagram and Facebook, and contributed to a 20% increase in showroom visits during the month following the launch.
0
0
increase in showroom visits
0
0
increase in showroom visits
0
0
increase in showroom visits
0
0
online sales
0
0
online sales
0
0
online sales
0
0
Audience growth
0
0
Audience growth
0
0
Audience growth
{
FAQ
}
{
FAQ
}
{
FAQ
}
My Own Creative Brief
Designing for Impact: From Idea to Execution
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
Designing for Impact: From Idea to Execution
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Designing for Impact: From Idea to Execution
How would you describe your profile in a few words?
I’m a senior art director specialized in branding, graphic design, packaging, and digital content. Passionate about visual arts since early childhood, I create bold, engaging identities that combine aesthetic precision with creative impact.
Where are you based? Do you work remotely?
I’m based in France but fully open to international opportunities, especially across Europe. I’m comfortable working on-site, remotely, or in hybrid setups depending on the team and project needs.
What types of projects do you enjoy most?
Projects with a clear vision and creative ambition — brand launches, rebranding, product design, 360° campaigns, or visual storytelling. I enjoy collaborating on ideas that push boundaries and bring meaning to design.
Which tools do you use daily?
Mainly Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, Framer. I also use collaborative tools like ClickUp and Notion to manage projects efficiently.
Are you currently available?
Yes, I’m open to new creative opportunities in the short and long term. Feel free to get in touch to discuss availability or upcoming projects.
Do you speak English?
Yes, I work in English daily, both written and spoken. I’m fully comfortable in international and multicultural environments.
What’s your background?
I have over 15 years of experience in art direction across premium food, culture, luxury, and events. My work blends strong visual storytelling with strategic design thinking.
Why work with you?
Because I bring creative vision, attention to detail, and strategic insight. I build visual identities that are bold, cohesive, and emotionally resonant — and because this isn’t just my job, it’s what I’ve always done.
Looking for someone creative, strategic, and fully invested to strengthen your team?
📩 Let’s talk: fabien.one@gmail.com